fashion & lifestyle photography
With a deep passion for fashion and lifestyle photography, Iām driven to collaborate with both emerging and established brands that have a clear vision and purpose. Using Canon EOS M200 digital camera, I focus on capturing the essence of each brand with a distinct sense of style.
riley active lifestyle shoot
Objective: Robyn has been quietly nurturing her sustainable activewear brand, Ryley Active, in London for nearly six years. She approached me to capture her A/W 22 collection featuring herself as the founder, as she had been anonymous throughout the years.
Execution: Understanding Robyn's natural, on-the-go styleāoften seen dashing through the city in comfortable attireāI sought to create a setting that would make her feel at ease while truly representing Ryley Active. By choosing the industrial architecture and moody skies in the heart of London, we were able to encapsulate both the urban grit and the understated elegance that define her brand.
blank street lifestyle shoot
Objective: Back in 2022, Blank Street was a growing American coffee shop chain known for its distinctive style and competitive pricing, however they were missing local content in the UK.
Execution: When they opened a new location in Notting Hill, London, I saw an opportunity to create a lifestyle shoot that would seamlessly align their social content with the iconic charm of the neighborhood. Using my Canon EOS M200, I carefully selected angles, lighting, and settings that captured the essence of both the brand and the vibrant Notting Hill district.